Let’s Hear YOUR Declaration!

declaration

We start every summer with a celebration of our Declaration of Independence. This got me thinking, what is my Declaration? I imagine the founding fathers creating a document with such passion and testament to what they believed was right.

240 years later, the Declaration continues to guide us through an uncertain future. A set of principles which we rely on in our day to day decision making. It is the guide to our values. We stand for it, we fight for it, we struggle for it. The Declaration is a map. A map for society, for community, for civilization.

Blacktop Branding's Strategic Marketing Map is designed to guide your company with purpose, unique value proposition, vision and theme. Essentially, it helps to define your Declaration. Request a copy here.

TC_1976I was a teenager 40 years ago, in 1976. The bicentennial was a huge thing for me. My room was decorated in red, white and blue. I was fortunate to travel the United States that summer with 100 other teenagers. We circled the continent stopping at all the historic landmarks we learned about in school. The Grand Canyon, Kennedy Space Center, Castillo de San Marcos, Monticello, Washington DC, and more. 22 States in about 6 weeks.

The trip made history real for me. It opened up my world. I truly believed that it allowed me to see more than just myself, it opened a door to self-awareness, to see my place in the world. It was a coming of age.

I declare to use my past experiences to build value for my clients and collaborators. "Allow Yourself To Be, A Vehicle of Creativity."

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