In a world where information is literally at everyone’s fingertips the challenge is to have clarity of brand. A well-placed post, a strategic e-mail message, and a successful viral video are great at telling your story. Hopefully that story is of your primary business objective. It is easy however, to get caught up on a…
Those of you who know my background know I have had the opportunity to work with talented crews in developing some of the best catalogs in the Automotive Aftermarket. Creating a catalog with 1000 pages full of restoration/performance parts for the Chevrolet Camaro for instance, has taught me quite a bit about Catalog Design. I…
I’m asked quite regularly if I design logos. At first I have to ask what’s the logo for? There are many different answers to this. A logo can be a t-shirt design, a company mark, a button for a website, etc. In this case, let’s discuss the company mark. A logo is much more than…
We just returned from the SEMA Show. Whew! In July we published the article: “QR Codes – There’s Gold in Them Thar Pixels“. Since then there have been lots of feedback on the article all the way up to the beginning of the show. I am proud to say that QR codes were a plenty…
We have just added several package designs to our portfolio. Take a look at the Chop Cut Rebuild season 4 DVD package or the clamshell packages for DefenderWorx’s custom billet accessories. Our package designs offer the consumer clear instructions and information necessary to make an informed purchase decision. The stunning designs also allow the retailer…
That’s right you can have a professionally designed UNIQUE logo for your business, event, product or merchandise for only $750.00! You will get three different design concepts, two rounds of revision and one final design in .ai, .eps, .gif and .pdf formats to use however you please as much as you please. Additional designs, versions…
We are pleased to announce that Blacktop Branding has developed a comprehensive marketing program for custom bicycle builder BOXKARS. We met client Jeff Meredith at the Good-guys Del Mar Nationals at his booth displaying these awesome custom bicycles. Our marketing program consists of new website home page design, press releases and PR, development of a…
It was our honor to be chosen to design a poster for the local kids museum for the Ramona Humane Society. The project was referred to us by our client Connie at the Central County United Way in Hemet, CA. The challenge for this project was to design a poster that spoke to children 5-7…
We’ve had a busy week here in the studio. We re-vamped the 401k Club Hot Rod Shop’s website with a new gallery section and template for the site navigation. The new design simply modifies the look and feel of the site as well as offer some great features like adding video to the home page…
In our efforts to bring more opportunities for our sponsors, Blacktop Branding is producing a web series of videos: Horsepower, DIRT & Monkeys! for the Driggers Racing Team. The trials and tribulations of the Driggers family on their quest for a championship in the Extreme Sidecar Racing world. Blacktop Branding is working on a series…
